Do it on purpose!
This is not your typical X’s and O’s conference! She Coaches is the highly anticipated personal growth event designed to equip and empower girls and women in sports.
Build community, connection and dive deep into the subjects that really matter. At She Coaches we are about transforming YOU, your team and those you lead to WIN BEYOND the field.
If you are looking to become part of a supportive, growth-minded community – this is the conference for you!
For Coaches
For Athletes
Together
Event Details
Friday, November 14, 2025
Ames, IA
The Plex. 5501 George Washington Carver Avenue
Adult Ticket $129
Athlete Ticket $45
Register early- early bird pricing as seats are limited
Team Discount– send more and save
Check-in begins at 8:30am. Event starts at 9:00am. Concludes by 3pm.
Morning coffee. Catered lunch. Variety of vendors.
Featuring Incredible
Coaches
Leaders
Ground Breakers
Advocates
Speakers
Teachers
Including host of She Coaches Conference, and your Standing O Initiator, Erica Lynn Douglas (Coach D) and your favorite emcee, Jummy Barlass
She Coaches Sponsors




We encourage schools/organizations to come together! 5% Team discount for adult groups of 5+. 10% Team discount for adult groups of 10+
We encourage registration to be processed online via links above. If you need an invoice for a purchase order, please email sheplaysnow@gmail.com or use the contact form below.
This isn’t your X’s and O’s coaching conference. At She Coaches you should expect exciting and motivating speakers that will challenge you to grow in your leadership. Safe environment to ask questions, set goals, and network with other women coaches.
Yes! Thanks to our sponsors, we are able to provide full or partial scholarships to attend She Coaches. Please email hello@sheplaysnow.com
